Who We Are

Steed's Ski Sports was founded in 1979 by Mike and Janet Steed. Their love for skiing was passed on to their daughters; both are avid skiers and have had years of all-terrain skiing and snowboarding experience. Our shop family includes seasoned pros that have been with us for 20 years, as well as local, enthusiastic youth that know everything about the latest gear.

What We Do

We love to ski, and we do it a lot! One or more of our employees is on the mountain every day of the week! We can give you the best advice on everything that involves skiing in Ruidoso, because we live it first-hand everyday.

Steed Family at Ski Apache, 1987

Tune Expert Freddy Serna has been with Steed's for over 20 years!